How to Amplify Your Work through Media & PR
Media Training Workshops are open to all faculty in the College of Arts & Letters, and are for people who already have media experience, as well as those who are interested in learning more.
Workshops run from 11:00 a.m.-2:00 p.m. with lunch provided. The last workshop was Oct. 11, 2024. The next workshop with be in spring 2025.
If you have questions, contact Beth Bonsall at bonsallb@msu.edu.
Media Training Workshop Description
As a scholar and researcher in the College of Arts & Letters, you help solve the world’s most pressing problems. To truly impact others, your voice needs to be heard more broadly to help create a more engaged and informed society.
Working with journalists gives faculty opportunities to provide accurate, informative updates about events, projects, and research that are then communicated to the general public, decision-makers, funders, and other academics.
Workshop Agenda
The thought of working with the media can be daunting. This media training workshop provides tips and techniques for successful media interviews, including what journalists are looking for during an interview.
You’ll also find out about the media support, resources, and communication outlets available within the College of Arts & Letters and Michigan State University.
Learn more about:
- Developing key messages using straightforward language.
- Preparing for interviews and handling tough questions.
- Expanding your online presence and profiles.
- Working with The Conversation, a media outlet that publishes faculty experts as authors.
Presenters
Presenters will include experts from MSU University Communications and the College of Arts & Letters Marketing Office.
- Sydney Hawkins, Director of Public Relations, MSU University Communications
- Alex Tekip, Public Relations Strategist, MSU University Communications
- Beth Bonsall, Public Relations & Digital Strategist, College of Arts & Letters
Peer Faculty Leads
Additionally, experienced College of Arts & Letters faculty members will share some of their experiences and insights related to working with media in this increasingly important realm of public scholarship.
At the Oct. 11, 2024 workshop, Peer Leads included:
- Kristin Arola, Associate Professor of Writing, Rhetoric, and Cultures; Gillmor Endowed Professor in Professional and Public Writing; Director, American Indian and Indigenous Studies Program
- Teresa Dunn, Professor of Painting, Art, Art History, and Design